BK Designs
Bryan Kelly, owner of BK Designs, is a local resin artist in Seattle, Washington. Bryan creates his own moulds and works tirelessly to create a high quality product for his clients. A proud resident of the Pacific Northwest Bryan wanted a logo that reflected the geography of his area while also ensuring the design was legible on the small products he created.
Design Strategy
The backwards “B” aligns seamlessly with the “K” creating a unified design while the negative space of a pine tree not only makes the letter “B” readable, but also invokes the feeling of the Pacific Northwest. The simplicity of the design ensures it functions as a maker’s mark on larger products, but is also highly recognizable at smaller sizes as well.